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23 April, 2025
Holiday SMS Marketing Best Practices for 2025 and Beyond

SMS Marketing KPIs: How to Measure Your SMS Marketing Campaign Success
Learn the key SMS marketing KPIs that drive success, including delivery rate, click-through rate, conversion rate, and opt-out rate. Discover how analyzing these metrics helps optimize your SMS campaigns for better engagement and results.

SMS Marketing Best Practices Every Business Should Follow
Discover top SMS marketing best practices for businesses, such as obtaining explicit consent, leveraging A/B testing, keeping messages within the 160-character limit, automating campaigns, and growing your list..

Mass SMS Marketing: The Ultimate Guide to Business Growth
Mass SMS marketing, also called bulk SMS or business text messaging is simply the practice of sending text messages to multiple customers at once.

SMS Vs. Push Notifications: Which One is Right for Your Business?
Discover everything you need to know about SMS vs. push notifications. Learn what they are, their pros and cons, and when to use each for your business. Plus, optimize engagement with Easify’s solutions.

Texting by the Rules; 10DLC Compliance Made Simple
10DLC compliance is the process of registering with The Campaign Registry (TCR) for sending business text messages in the US, improving deliverability, reducing spam, and enhancing security.

Text Message Marketing for Small Business: The Game-Changer You Shouldn’t Ignore!
Easify is your go-to text message marketing for small business. Increase your reach, drive engagement, and connect with large or targeted groups through SMS marketing.